Some people in this world like to dress up in floppy shoes and poorly fitting clothes, wearing flowers which squirt you when you try to smell them, and covering their faces with paint and garish smiles. These people are clowns. Some people don't like them, and it's for this second group which we developed this product. Actual sufferers of coulrophobia, an irrational or exaggerated fear of clowns, likely won't get a lot of benefit out of these placebos. However, if you've got a regular old somewhat rational fear of clowns -- like, say, Bozo the Clown tried to run you over when you were 9, or at least you seem to remember something like that happening, although it may have been a dream because you got away from Bozo by flying and eventually ended up in math class naked -- then these "Clowns! Clowns!" placebos may be perfect for you, since they'll help you convince your reticent subconscious that you're doing something about all the evil clowns in the world.